Marketing Organic Fertilizer

Once a specialty product purchased by a select few farmers and hobby gardeners, organic fertilizers have now become a common sight in virtually every garden center. With so much competition on the market, organic fertilizer manufacturers and dealers are looking at new ways to market their products and increase their sales.

Like all wise marketers, organic fertilizer distributors have learned that the best way to sell their product by combining loads of information with interesting displays and well-planned advertising campaigns. Cross-merchandising and educational marketing are two of the best sales strategies any organic fertilizer manufacturer can put into play.

Many organic fertilizer shops and garden centers rely on product displays to increase their sales bracket. The strategy in play consists of catching the consumer’s attention by placing entire product lines in one expansive display. Other suppliers will scatter displays throughout the store to increase product presence and encourage people to buy. Another popular sales strategy is the careful placement of organic fertilizer products amid the plant department. For example, you might see a potted rosebush with a small display of organic fertilizers next to it. In doing so, the shopkeeper indicates that the fertilizer will indeed encourage flowers to bloom.

Organic fertilizers are typically differentiated by their N-P-K formulations. A variance in these formulations helps to determine the specific area of use the product is most suited, whether it be fruits and vegetables, flowers, lawn care or turf grass. For example, organic fertilizers with N-P-K formulations of 6-2-2 carry a high Nitrogen content, and are best suited for lawn grass. By advertising this fact, organic fertilizer dealers are able to educate their customers and ultimately increase their bottom line.

The colours and packaging materials used can also be used to create a good sales strategy. More and more organic fertilizer manufacturers have repackaged their products, choosing to use plastic instead of brown paper in an effort to improve their sales. Organic fertilizers wrapped in bright resealable plastic bags and plastic containers are certainly much more attractive, and catch the attention of more shoppers. Sharp, eye-catching floral photography on organic fertilizer bags will also attract consumers, luring them with the notion that their flowers will look every bit as beautiful if they use this particular product.

Another important part of the marketing plan is advertising. With a successful ad campaign in magazines, newspapers, radio or television, the supplier can increase sales, and the manufacturer can increase productivity. Also important in the advertising process is consumer education. Telling potential buyers what the product is, and how it is used, will also help to increase sales. Consumers generally prefer not to purchase products that they have little or no knowledge about. Organic fertilizer producers and marketers are advised to offer informative packaging, giving shoppers the chance to learn more before they buy.

In 2002, many organic fertilizer manufacturers reported an increase in their sales. For example, the Scott’s Company reported a twenty percent increase in retail sales of its organic fertilizers and lawn plant food products. According to vice-president of lawn marketing Gordon Hecker, the Scott’s Company was able to achieve this boost in sales without making any changes to their organic fertilizers products. The increase came about due to marketing strategy and improved in-store material display.

Green Light is another organic fertilizer manufacturer that experienced double-digit increases in their sales. The company, based in San Antonio, Texas, has concentrated on marketing their specialty organic fertilizers and plant foods with all-weather displays and plastic packaging.

The trick to making a profit in organic fertilizer sales is really no trick at all. Just apply the basic rules or marketing, and watch your sales grow.

Some Vital Tips To Search For Good Boat Rental Dealers

You would find a number of companies or dealers, who provide boat rental services to people. However, this makes it even more important for you to choose the right dealer to help you get better deals and at the same time, get vessels which are in good conditions. In most of the major cities in the US, like Key Largo and Kendall, you would find a lot of tourists taking their time and doing proper research before choosing the right dealer.

Most of these tourists from some of the larger US cities, like Key Largo and Homestead, have also mentioned that there are many tips, which if followed, would help you get good deals from well known dealers of a boat rental. Some of these tips, which you may follow, are: :

1. Take the advice of the local residents if possible: One of the best ways to find good and reliable boat rental dealers would be by taking the advice of the local residents. They would have the knowledge of who all are reputed in this field and where to expect good deals. However, even if they are unable to help you, you can be assured that they would be able to tell you atleast which dealer to avoid.

2. Have a clear budget of your own: It would help you a lot if you have a budget of your own. Make a note of what all services you require and how much you would be able to spend for it. In your search, you would be able to find some dealers, who can provide you wonderful looking boats, however, at a higher rate than your budget. Better would be not to fall for such costly deals, which may make you repent later.

3. Read the renting contract carefully: Before you decide to accept any vessel on rent, make sure to read the contract papers carefully. Make it a point to know which all are covered under the charges, which you pay the dealer. There are some, who charge additional charges which have no reasons.

Are you looking for a good and reliable dealer, who deals in boat rental? Key Largo and Sunset are some of those places in the United States where you would be able to find some of the most popular companies, which provide various types of shipping vessels on rent. However, make it a point to do proper research on these various dealers, before you decide to choose any one of them.
Boat rental Key Largo – In case you are looking for a well known company, which provides boat rental – Key Largo and its neighboring residents can check out the fleet of sailing and fishing vessels from Harbour Point Marine. They provide all their customers with high quality boat rentals.

Hi-Dow Massaging in a Different Level

When you’re getting tired of the usual massage methods on malls or advertised on magazines, you need to address it differently. Finding the most convenient massage products may be arduous, especially when you have better things to do. You need to find the most convenient. Because if not, it will waste your time, money and effort and then you only got nothing. But you don’t have to go anywhere else, sit back and relax because Hi-Dow is here to rescue you.

Hi-Dow is a manufacturing and international trading working and operating in China and US. It is a company that can provide the needs of people from different part of the world with the most affordable services and products. This is how Hi-Dow earned its name in the industry. They have retail stores in China, and they are also available online.

Massage gadgets and products are among the specialty of Hi-Dow and those are not just your ordinary massage products. These Hi-Dow products are especially created with advancement to aid the needs of its consumer. China-based manufacturers are importing their materials from the best sources to come up with good quality products. Matched with advanced studies, the inventors always come up with the best and most effective Hi-Dow products, to be used by consumers in their daily life.

The best example of Hi-Dow’s massage product that stands out is the Massage Mouse. This gadget is bombarded with a Chinese type of massage therapy. In China, it is popularly known as “Tui-na” massage techniques. Hi-Dow Massage Mouse, together with Massage XP, embodies a combination of the traditional Chinese Medicine theories on meridian channels, the advanced theories of physiology and pathology, and the technique of modern electronic simulation. This Hi-Dow Massage mouse is hands free, meaning you don’t need to keep your hands on hold while having a massage. All you gotta do is to just apply the massage pads to your body, turn the switch on, and let the Hi-Dow gadget do the rest. And just like the actual massage process on massage spa, you can choose the amount of sensation that you want. Its speed varies from slow to moderate and then to fast. Different people with specific lifestyles will benefit the most on Massage Mouse, from those who are working in the office, athletes, students, travelers and more!

Hi-Dow Massage Mouse and Massage XP are not just for massaging. It also helps in relieving minor muscle pains. The adhesive pads on the other hand can produce kneading and tapping sensation for muscle relaxation. You can also use its mouse ears as document holders.

Hi-Dow also have massage gadgets with built in music players. Now, you don’t just enjoy massaging the way you want, you also get a full level entertainment. This is called the XP4 massage. This gadget is a massager and at the same time, an mp3 player that will push you more into the galaxy of relaxation.

Other cool products of Hi-Dow are Epic Power Bank, the all in one solution in charging, power and travel needs and the Electro Shield Apparel that gives you a protection against electro-radiation produced by household appliances.

Business Proposal Writing How Writing Training Can Help You Write Better Proposals

The way in which you write your business proposals can either make or break your business. Writing a solid business proposal is imperative if you want to see some measure of success in your business, or if you want to bring in any business at all! Business proposals are an important aspect of business management and knowing how to write a great business proposal can help in generating more business and income for your company.

There are many writing training courses that can help you write great proposals. If you are a newcomer to the business world, and are looking for tips on how to draft an effective business proposal, then you have come to the right place.

Here are a few effective business proposal writing tips:

Never Confuse the Prospective Readers: A poorly written business proposal can raise more questions instead of clarifying doubts. This is why your first step should be to clearly outline the objectives of the proposal and summarise the points that you want to cover. Make sure your proposal flows smoothly and that the language you use is plain and easy to understand (unless you work in a technical field). Even a layman should be able to understand the contents of your proposal. Clarity is the most important factor in any business proposal, so never compromise it at any cost. Steer clear of vague descriptions that could potentially mislead your readers or encourage them to take their business elsewhere. The way you write your proposals speaks volumes about you as a business person.

Clearly define your Objectives: When writing a business proposal, make sure you know exactly what it is you want to write about in the first place. Identify the key points that you need to put in your proposal and how you will persuade your reader. Your idea should be communicated effectively through your proposal.

Use Flawless Grammar: Always ensure that the grammar you use in your proposals is flawless. Failing to exhibit good writing skills can lead to a lot of rejections. Check to see that your proposal is free of grammar mistakes and typos, and never use jargon. If you do wish to use jargon, then make sure all the terms are well defined. This is one of the first things you’ll learn at any writing training course.

Research: Research plays a very big role when writing your proposal. Make sure you understand completely what your customer needs and what challenges they face so that you can address their problems.

These are just a few tips for a solid business proposal. Never take your business proposal writing lightly, as this could cost you a lot in terms of business.

Twitter Has Completely Revolutionised The Business And Marketing Worlds

The advent of world-wide-web has totally changed our lifetime. The advent of Twitter has revolutionized the business and marketing worlds. Twitter is considered among the most favored social media sites these days. It’s no surprise that, business people and advertising pros focus on Twitter. These days, progressively more people today Buy Active Twitter Followers to achieve success. There are various Twitter followers providers available on the market, to choose from. Its encouraged to choose a trusted one for getting maximum final results!

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F32 Trojan Boat Legacy

The buyer arrives at his preferred choice by one of several methods.

But once a choice is made, they are usually immutable, as with most product loyal customers. This seed may have been planted years back during a memorable afternoon on an uncle’s boat . Or perhaps it was a good boat review that made such an impression that the buyer looks for just one particular make in the boating classifieds.

Trojan certainly has its loyal owners. The F32 series, in particular, broke all sales records. Over a period of nearly 20 years, some 2,700 rolled off a line at that Lancaster, P.A., plant – more than any other production boat in its size range. And the F32 has maintained that desirability.

They were certainly popular because of their space and price, says broker Joan Kelly of McMichael Yacht Sales in Mamaroneck, N.Y.

When one comes on the market now, if it’s in good shape and has low hours, it will not last long. There arent too many flybridges in a certain price range – such as the Trojan F32 or the Silverton 34. They had a nice traditional look, good space, and you can still buy them reasonably.

Dollars & Cents

When introduced in 1973, the F32 Sedan sold for $29,000. Five years later, the base price of the F32 sadan was up to $40,600. Equipped with the standard 225 Chryslers and later the F32 was equipped with 350 Crusaders V-8s, the F32 had a cruising speed between 15 and 22 mph (2500-3000 rpm), with a top speed of 32.3 mph (4,ooo rpm).

After 1983, standard tankage was increased to 220 gallons. Today’s buyer considering a used to Trojan may find a range of $44,800 to $51,500 for a 1988 F32 Sedan. A 1974 recently appeared on the Web for $29,500 – roughly its original price. In Massachusetts, a 1977 with 250s was
offered at $39,500.

History 101

The F32 was among Trojans first ventures into fiberglass construction. From 1949 to 1964, Trojan built exclusively in wood, developing a momentum and reputation for affordable craftsmanship.

But with the 1960 introduction of fiberglass as a building material, Trojan would not be the only boat-builder to make the switch to fiberglass. Trojan president James R. McQueen wanted to make sure fiberglass construction was going to hold up under marine conditions before committing to what would be a major capital transition costs for molds, methods and tooling, recalls Jim Ressler, Trojan’s chief engineer from 1970 to 1977.

Jim McLean was very much a wood advocate and reluctant to make the switch, says Ressler. But he was cognizant that much of the industry was going to fiberglass, whether he liked it or not.

The F-series was introduced in 1970 – with the F denoting fiberglass construction. The F32s that you see today first appeared in the summer of 1972 with teak on the foredecks and cockpit – a short-lived design feature . The last F32 was built in 1992.

Of the three models offered, the F32 Sedan (model # 321) was by far the most popular than the F32 Express (model #320) or the F32 Sports Fisherman ( model #322). Only about 20 percent were ordered with the long cockpit and diminished house area of the Express. And only two-or three dozen of the F32 Sports fishermen (model #322) were sold, according to Ressler.

Right Time, Right Place

The birthplace of the Trojan F32s was just east of Lancaster, P.A., about 70 miles west of Philadelphia. Built in the 1960s on about 55 acres, the Trojan plant
had around 300 employees working two shifts on three assembly lines – at one point all of them building F32s, recalls Ressler.

At its peak, production volume was between 8 and 10 boats a week, he says – more than 400 a year. Although today’s literature says 2,700 were built Ressler estimates the total number of F32s at closer to 3,000. The ride eventually ended with the late 80s implosion of the boat building industry: bankruptcy and asset buyout. The molds for the F32’s were cut into pieces with a chainsaw, but not the F32 legacy. Jay Crumlish of Chester, Md., sold Trojan’s for almost 18 years. His father, the late John Joseph J. J. Crumlisch Jr., was Trojan’s regional sales manager for the mid-Atlantic and influenced his son in the direction of yacht sales. Crumlisch, too, remembers the Lancaster plant. At its peak, they were flying off a line he says. But the fit and cabinetry werent rushed.

Why was the F32 such popular boat? This was wider than most boats, says Crumlish. It had a good reputation and was economical to run. That was certainly the heyday of boat production, though.

They hit the market at the right time. The F32 layout remained largely unchanged throughout its long production run. Sedan models have a 60 square-foot cockpit, and enclosed family space of about 73 sq. ft. that includes the standard lower helm to starboard, and is simply appointed yet bright and spacious interior. Forward, a wide V- berth is flanked port and starboard by ample shelving with hanging lockers providing the privacy bulkhead. On port, the head is forward of the galley, which abuts the aft bulkhead. On the starboard, a large dinette converts to double berth.
The Express version answered a different equation: With no family room, there is more space available for the cockpit and interior.

Dennis Killian

Business Administration – Marketing At Centennial College Includes Courses That Are Vital To Career

At Centennial College, students can complete business marketing training that gives them an opportunity to learn theory and also to apply that theory in a number of ways. This is beneficial as today’s employers hire employees who are as comfortable with marketing concepts such as analyzing consumer needs and developing products and services to meet those needs; anticipating competitors’ actions and reacting swiftly to shifts in the environment; developing pricing and communications strategies; as well as interacting with suppliers, customers and the public; as they are with applying them to real world situations. Positions for those who have completed the Business Administration – Marketing program include: sales representatives, direct marketing coordinators, sales and promotion coordinators, assistant product managers, marketing research analysts and customer relationship managers.

Three years in length, the program’s application process requires students to have completed an Ontario Secondary School Diploma (OSSD) or equivalent, or have mature student status (19 years or older); English Grade 12 C or U or equivalent, or skills assessment and Math Grade 11 C, M or U, or Grade 12 C or U or equivalent or skills assessment.

The offering first allows students to obtain a general overview of business and marketing by having them attend courses that are common among most Centennial Business programs. They then advance to Business Marketing-specific topics. Regardless of the topic, students benefit from the expertise of experienced faculty members in an interactive environment that sees them grasp concepts through case studies, guest lectures, presentations, projects, and computer simulations and technologies.

These are some of this program’s most beneficial courses:

Marketing Communications: This course differentiates between the agency and client sides of advertising. Students focus on the application of media reports and marketing research information to the development of objectives and strategies for marketing management, advertising, sales promotions, publicity, media and creative execution.

Marketing Research: Examined in this course is the criteria used in the decision to conduct marketing research and in the choice of marketing research options. The offering also looks at the relationship between marketing and marketing strategy.

Strategic Marketing Planning: Students of this course learn to assess customer value and loyalty, marketing performance and how the different marketing strategies contribute to the profitability and growth of organizations. In addition to blending theoretical and practical applications, students are also taught modern marketing and analytical models.

Professional Selling: To get students to develop successful sales presentation skills, emphasis in this course is on pre-selling activities, techniques and procedures to use during the sales interaction and post sales activity. Training in Professional Selling includes role-playing sales situations, readings and groups discussions.

Interactive Marketing: There are a few aspects to this course. Firstly, students learn the importance of creating a customer-centric approach to the marketplace, along with specific strategies for building long-term customer relationships. They then learn about direct marketing, which focuses on campaign management strategies especially the effective use of databases to find customers and directly market to them. Finally, in learning opportunities for digital marketing, students develop skills in the selection and implementation of strategies that exploit the potential of websites and mobile devices for engaging today’s consumers.

To graduate from Centennial College’s Business Marketing program, students must maintain a C grade average and an overall GPA of 2.0.

Latest Opportunities For Businessmen In Bhel Nagpur Tenders

With the conclusion of several multi-million dollar global contracts, BHEL or the Bharat Heavy Electricals Limited, Nagpur is now in a position to offer some of the best opportunities through BHEL Nagpur tenders for aspirant businessmen.

Recent Opportunities in BHEL
Some of the recently floated BHEL Nagpur tenders are as follows:

* Testing and commissioning of complete switchyards at various work sites of BHEL.
* Supply and installation of diesel generators in the work sites and offices.
* Providing high pressure air driven power pack maximize.
* Pipe fabrications using heating and bending processes.
* Motorized job rotators supply as per the specifications given in the tenders.
* Construction of chimneys including supply, erection, commissioning as well as providing all necessary subsidiary materials and accessories.
* Loading and unloading of fuels in the engine room of the worksites and other places.
* Construction of RCC fencing around the work place and premises of BHEL.
* Handling of site stores and stocks.
* Supply of heavy duty cranes for location based works.
* Supplies of heavy duty lift crawlers.
* Paving tiles supplies.
* Improvement of car parking and loco shed areas.
* Supply of AC sheets and CW pipes.

Service and Support Tenders
Apart from the direct induction of supplies of equipments, machineries, and materials, several BHEL Nagpur tenders are also floated to procure services and support facilities.

Some of the recent indents by the organization are:

* Periodical maintenance of electrical switches and appliances.
* Around 1208 man day operations for courier services.
* Inspection of the products purchased and functioning of the services requisitioned.
* Vehicle hiring services.
* Handling of stores and site and maintenance of accounts and registers.
* Providing field quality assurance services.
* Outsourcing of shop quality control.
* Assistance in mechanical and engineering works of the establishment.
* Raw material handling.

Above lists are only suggestive and not exhaustive to give a fair idea of BHEL Nagpur tenders and opportunities they offer for the aspirant entrepreneurs.

Requirement for Bidders
As one of the major Public Sector Undertakings of India, BHEL will always look forward to reputed and well established bidders to bid for BHEL Nagpur tenders. Moreover, most of their tenders floated are of high value denominations and may not be suitable for small and medium entrepreneurs. Also the direct bidders need to be empanelled with the organization and should be solvent and fulfill all legal requirements like having licenses, income tax and sales tax numbers, and other requisites.

Opportunities for Small and Medium Enterprises
It does not mean that BHEL Nagpur tenders do not offer any opportunities for the small and medium enterprises. When the large enterprises win some major bids, they have a number of smaller and associated jobs that they outsource. This is the area where the aspirant small and medium scale enterprises can try their luck and get handsome dividends.

In brief, the tenders floated by BHEL, Nagpur, offers something for every entrepreneur.

Introduction To Online Trading In India

The Internet’s arrival and its subsequent popularity in India has made online trading in India, which is about the online purchase and sale of shares, one of the extremely popular means of trading. Both beginner and experienced traders and investors in India are milking this opportunity by trading online in futures & options, stocks and currencies worldwide. Such opportunities are in the form of reduced brokerage and commissions, better broking services, etc.

Thanks to the ever-rising number of people owning computers along with a readily available Internet access, online stock trading in India is simplified manifolds. This is because investements can now be easily controlled by traders themselves as a result of extensive availability of all types of information on the web.

There is also stock option trading in India. An option is a financial agreement, with a pre-determioned maturity period and price, for the purchase or sale of the underlying product. Stock options enable the protection of dealers and control of their stocks, in addition to generation of higher earnings.

Furthermore, Forex trading in India involves purchase and sale of foreign exchange that enables gains out of the difference in the rates of currency pairs. Other means for online trading in India include futures. Future option trading in India refers to the purchase and sale of financial instruments, such as labour, commodities and currencies, through futures contracts.

For carrying out online trading in India, you have to open an online demat & trading account, followed with an online trading software. For this purpose, you would require a Depository Participant (DP), selection of which should be preceded by extensive research on various determinants.

You would require one of more than one of the following documents for opening online trading & demat account:
PAN Card Proof of residence (Address proof) You can provide any one of the following for this:Driving license Voter’s ID Passport Photo credit card Photo ration card Utility Bill (Telephone, Electricity etc) Bank StatementProof of identity – You can provide any one of the following for this:Driving license Voter’s ID Passport Photo ration cardTwo photographs

Incubation to Drive Invest Bhubaneswar’ Arindam Dutta Expert, Innovation & Incubation

Incubation is surely not an industry. Today we are looking at Innovation, Incubation and Growth. One follows the other in perfect harmony. We need this engine to Drive -Invest Bhubaneswar’.

We all know what -Incubation’ means. What is not so obvious is its application in Building Enterprise. Let us look at the present scenario here in the state of Odisha, and the resources that are available here in Bhubaneswar.

The capital of Odisha – Bhubaneswar – famous across the country for the divine Lingaraj Temple is today a planned city with excellent academic, R&D and Health care Institutions. It is conveniently connected by rail, road and air to all state capitals.

Bhubaneswar traditionally has been a national and international tourist transit point, for travel to Puri, Konark, Chilka and other historical and natural tourist spots. Historically the empire Kalinga and emperor Ashoka are known to every Indian. Odisha is endowed with natural mineral resources and fantastic bio-diversity.

With such resources in our disposal why are the educated youth shying away from Building their own Enterprises. There is certain apathy of the educated youth in not getting involved in traditional farming[1]. They would prefer jobs. As James D. Wolfensohn[2] said —.They said to me what I’ve heard in so many places : we need jobs, we need opportunity—‘ and he goes on to say in the same talk that the youth told him -Mr. President, we want you to know that we are not the future, we are the now.’

The question that stares us today right here, what can we, and should we do for the youth here today at Bhubaneswar?

Let us not get into the clich of job creation through major investments. Such investments are a continuous process and such job creations would continue and grow. But does it answer the questions posed above?

Our youth especially those that have gone through a structured higher education program are intelligent and pretty savvy about the world and markets that are evolving elsewhere. As a corollary they are pretty updated on technology. Look at the growth of mobile telephony, computers and its popularity in the youth.

The last decade and a half have brought to the fore a class of youth who are entrepreneurial. They do not hesitate in taking risks. They are not looking for safe, cushy jobs.

Unfortunately they lack two major inputs – MONEY & MENTORS. There are huge opportunities[3] in Bhubaneswar and its hinterland – Agri-biotech, hospitality, health-care, IT, Tourism and others.

Money – These start ups are not looking for hand outs. I have over the past 12 years interacted with multiple start ups. All need some one to hand hold for at least a couple of years. But they have never asked for money as loan to tide over a crisis. And start ups needlessly to say go from one crisis to another in the first few years.

These guys have a strong sense of pride. Yet like all of us when they see and read as to how people have got away with large loans from banks, they feel let down that in spite of government schemes and priority sector lending etc they are stymied. It’s frustrating.

The ones I have personally interacted with have pooled a reasonable amount of their own resources. They find it extremely difficult to convince commercial banks for funds. They are not so adapt in creating the right sounding project documents that banks desire, those that established companies produce at the drop of their hat.

They are business wise nave. Either they ask for funds that look large which they cannot justify, or are so conservative that they indicate needs that seem paltry compared to their project.

As a consequence, the concerned authorities[4] remain unconvinced. How can one surmount this problem?

Incubator – the answer lies in having an incubation facility. We shall discuss later in this article about its structure. What will such a facility provide to these knowledge entrepreneurs?

1.A physical space to kick start his operation
2.The space so given will be for a limited time for a nominal rent.
3.It ought to provide all back office (Tel, Xerox, Meeting rooms, cafeteria etc) facilities for a nominal fee.
4.A mentor. We shall deal with this subsequently.
5.A formal network with most R&D and academic institutions in the state and also in the country

The facilities mentioned are standard across the globe. What is the key to a successful Incubator?

1.A advisory board comprising of Academia, established Entrepreneurs, state government representatives, leading bank’s representatives and CEO of the Incubator.
2.This board ought to form groups to screen probable incubates.
3.A few members from the board can become Mentors
4.As a thumb rule the mentor can handle up to 3 start ups.

Mentor -who can be a mentor?

1.The person must be one who is acceptable to a young team of start ups. This is very important.[5]
2.He must ideally be a first generation entrepreneur[6]. He should be able to relate easily to their needs. Ms. Sudha Murthy[7] gave Rs.10000 as initial capital to Infosys, at a time the sum was pretty handsome. We want the mentor to help support another Infosys in Odisha.
3.He needs to be compensated for his efforts in such a company. The board needs to evolve structures towards such appointments that are transparent and acceptable to the start ups.
4.Finally, the mentor has to be a person of impeccable integrity.

In conclusion, what is it that the Incubator helps in providing to the city of Bhubaneswar and Odisha? Innovation, Entrepreneurship leads to Growth and creates Wealth. We are looking at an eco-system where every year numbers of qualified youth of the city and the state, shall start enterprises. These enterprises in turn will employ other qualified youth. These start ups shall become the engines of employment in the city and state in years to come. Since the entire initiatives will be lead by persons outside the government – by the people and for the people , the probability of long term success is high. Such initiatives will not change owing to change of political structure.

This entire article is not about -how to do business’. Business has been a part of civilization over the millennia. We are trying to focus on our youth in the Knowledge environment, where his mind is the capital that he brings to the table.

It’s a Win-Win situation. All that is needed is a Hand to hold the Toddler till he is ready to walk!!!!

[1] Punjab has given the lead in gentlemen farmers. These are educated people who have brought in scientific techniques in farming which amongst others help conserve soil, water and increase yield. [2] James D. Wolfensohn President The World Bank Group Teen Murti, New Delhi, India, November 17, 2004 [3] During my assignment at Bhubaneswar (07-08) I had come across quite a number of start ups in these areas. I have met talented scientists specially in areas of plant biotechnology who with some support would surely expand their ventures. [4] The dealing career officer, nowhere in the country (with exceptions) has a clue on such knowledge enterprises. [5] I have noticed in my various assignments in academic incubators, the institute tries to impose these people. One has to remember that these guys are not looking at a First Class degree. They are concerned about their livelihood towards which they have invested precious time and their last penny. [6] Many successful young business men who claim that the business idea was his and that he struggled to make it profitable, actually was a part of a family business. It is very common in business families to provide cash, services and support to the youngsters in the family. There is nothing wrong with the process. On the contrary, one sees some women from these families in the forefront. But my point is they are not the majority start ups we intend to support. I am not saying that the start ups from such families should not be supported. If the board decides on a case to case basis so be it. But the majority of start ups do not have these support structures available from their families. [7] Excerpts from an interview given to CNBC-TV18

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