What does a job in Retail Merchandising involve

Merchandisers are the unsung heroes of the retail industry. Whilst plenty of businesses employ their own staff to carry out merchandising work, plenty of others dont, because these businesses recognise that Retail Merchandisers can offer a lot more efficiency in store. Jobs in retail merchandising offer lots of variety, socialising and travel options.

Retail Merchandisers dont just work on the shop floor. Merchandisers who are permanently based at one company will be expected to plan trading strategies and sales forecasts, possessing good number skills to work with buyers and finance departments. Analysing the popularity of certain lines and being one step ahead of upcoming trends also means a good business head is essential.

Retail Merchandisers can also be employed by an external agency, working on contract in teams up and down the country. These Retail Merchandisers will visit stores for a short period of time when the company is implementing a new store format or undergoing a seasonal changeover. To work as a temporary or contract Retail Merchandiser, you must have excellent team working skills to bond with your colleagues and merge seamlessly with the stores existing staff, as well being sociable, approachable and professional at all times.

Jobs in Retail Merchandising are very flexible, and due to the scale of some store format and changeover plans, evenings, nights and weekend work is nearly always compulsory. If you are working on contract for a retail merchandising agency, you will be expected to travel the country and stay in temporary accommodation. Employment in a retail environment is normally essential for a job in retail merchandising, but it is desirable to have at least some experience of a customer facing role. The job is also physically demanding, so some familiarity with roles that involve lifting, moving, pushing and pulling is ideal.

Fancy joining something special? We are one of the leading agencies supplying Retail Merchandisers to major retailers up and down the country. Take a look at what Retail Merchandising jobs we have to offer.

Retail Merchandising Tips And Tricks

Just like technology, the Retail Merchandising industry is constantly changing. With new products being developed every day, there is always a need for new marketing techniques to attract new customers. And with stores constantly competing with other forms of advertising, it’s never been more important to capture a customer’s attention. Here are a few tips and tricks that can help you in this competitive career field:

* Remember the budget-conscious shoppers. In today’s economy, many shoppers are on tight budgets. These same shoppers are trading in the more expensive brands for brands with lower costs. This is good to keep in mind when you are choosing spotlight products.

* Don’t forget about Baby Boomers. Baby Boomers – those who were born between 1946 and 1964 – make up the largest consumer spending group, so make sure you include them in your target market.

* Develop visual merchandising concepts. When creating your plan, include visuals for the storefront, the layout of the entire store and promotional materials.

* Accessorize your end caps. End caps are commonly stocked with seasonal merchandise. In the off-season, use one product on the end caps and include accessories that match that product. If your featured product is a digital camera, add a photo printer, photo paper and memory cards.

* Light it up. Everything from store windows to the fitting rooms should be well lit. Use spotlights to draw attention to key products or to set the mood of the store. Just make sure they are installed properly.

This article is presented by the Academy Schaumburg. Contact us today if youre interested in developing marketable knowledge and career-relevant skills with an industry-current degree program from the Academy Schaumburg.

The Academy – Schaumburg does not guarantee employment or salary.